September 15 Online Event: Global Marketing Leadership Program Fireside Chat

Hear about customer-centric and technology-conscious marketing

Join us virtually for the second MII Global Marketing Leadership Programme fireside chat.

This talk is the result of an in-depth study on the latest research and practices of leading industry experts in digital transformation management and marketing. For six months, the academic design teams of UC Berkeley Extension and Marketing Institute Ireland have collaborated with thought leaders and experts to imagine an entirely new way of providing senior marketing executives with key insights into the essential technological trends and unique leadership practices in order to excel in their roles.

Maria Gianotti, Head of Revenue at Unbabel, will discuss AI automation and customer mining, UX, emerging platforms and data-driven personalized content.

 

About the Presenter

Headshot of Maria Gianotti

Maria Gianotti has extensive marketing experience in technology, financial services and retail/e-commerce sectors. Her speciality is driving high-performing inbound and outbound marketing programs that target enterprise and mid-sized companies across retail/e-commerce, travel and hospitality, and tech and finance sectors. She also served as former President for the American Marketing Association San Francisco (AMA SF), the largest association for marketers in the U.S.

 

Video of the Event